Insight from theMediaflow

BrightonSEO Slides and Presentations | April 2016

BrightonSEO has developed an unrivalled status in digital marketing circles throughout the years, and the last instalment on April the 22nd 2016 certainly lived up to the hype. Whether you made it to BrightonSEO this time around or not, taking a look through speakers’ slide decks can be a great way to fill in the blanks ...

Apr 25 2016
Jack Telford
Jack Telford

Brighton SEO: How Generation Z is Driving Evolution in Search User Experience

Humans and the way we use technology is constantly evolving. We’re a rapidly moving target that algorithms constantly move to catch up with, informed by our data feedback. Some of us are moving faster than others however, namely generation Z; the next emerging consumer group. Speaking at BrightonSEO this year, my talk focused on meeting ...

Apr 22 2016
Nichola Stott
Nichola Stott

5 Reasons That Your Content Strategy Isn’t Working

Whenever we take on a new content marketing project with a client, as an aspect of our understanding phase, we’ll analyse both their own and their competitors’ performance to date. This gives us the chance to review what they’ve been doing well, where problems exist, and opportunities for future content. Over the years, we’ve seen certain mistakes ...

Apr 14 2016
Jack Telford
Jack Telford

Approaching Keyword Research | tMF30 Sessions

In a new initiative, we at theMediaFlow have been holding regular half-hour ‘tMF30′ sessions to discuss the tools, techniques and developments which are crucial to our work as digital marketers. In our first session, Digital Strategy Manager Dimitris spoke about keywords, focusing on why they’re important, how we combine qualitative and quantitative research methods to ...

Mar 21 2016
Jack Telford
Jack Telford

Spring Events 2016 – where to see theMediaFlow speaking

We at theMediaFlow are always looking for opportunities to connect and share with our local digital community, and talking at conferences and events can be a great way to do this. We’ve given insights into everything from technical SEO, to content marketing and broader digital business strategy in the past, and are glad to announce ...

Mar 15 2016
Jack Telford
Jack Telford

Hacking Hreflang Sitemaps for Special Character Solutions

This post helps you create Hreflang XML sitemaps using our Hreflang sitemap tool, which incorporates URLs that use non-Latin characters in languages such as Chinese or Arabic. This content is aimed at technical practitioners who already have experience in using Hreflang sitemap solutions. Currently there’s a limitation with Hreflang XML sitemaps, and therefore our Hreflang ...

Mar 03 2016
Nichola Stott
Nichola Stott

Google Remove Right-Hand Ads: Less Clutter, Better Experience

Google sent shockwaves through the search marketing world last week, as it emerged that they’d removed right hand sidebar text ads from their SERPS, as well as adding one more ad slot on top of certain search results. When taken for what they are, these facts don't really justify the panicked talk which has been taking place in the past week, for a number of reasons....

Feb 24 2016
Dimitris Zotos
Dimitris Zotos

SEO Software Review: Sistrix Toolbox

This month we explored SISTRIX toolbox. We stretched its capabilities and - most importantly - we tested it on real project cases. In this article we present some highlights that we believe you should be aware of....

Feb 09 2016
Dimitris Zotos
Dimitris Zotos

20 Quotes From BrightonSEO Which Made Me Think Differently

BrightonSEO has reached cult status amongst digital marketers; and for good reason. The quality of speakers at this September’s event was inspiring, and whilst it would be impossible to put everything that I learnt into one post, there were certain things said at the conference which really struck a nerve with me. With the help ...

Sep 22 2015
Jack Telford
Jack Telford

Kid Pundits take on BrightonSEO- Hannah Smith

Our final Kid Pundits’ review of the day takes on Hannah Smith’s developing creative ideas: Hannah Smith- Jaws in Space- How to Develop a Pitch for Creative Ideas First you need to come up with an awesome idea! But it’s really hard to determine what a good idea is. My Dad often struggles with this. ...

Apr 10 2015
theMediaFlow
MediaFlow