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Quick Technical SEO Audit Checklist #BrightonSEO

I was really pleased to have had a chance to speak at BrightonSEO today and run through my quick technical audit checklist. You can find my slides from the event embedded below: Peter Handley Brighton SEO April 2014 from Peter Handley If you’d like to download the Audit Checklist to use yourselves you can do ...

Apr 24 2014
Peter Handley
Peter Handley

SESLondon 2014 - From Strategy to Execution: Creative Content Marketing #SESLon

Lisa Myers - Verve Search Lisa starts by defining creativity and creative content and specifies that for her content extends outside of the owned and operated so includes for the client site and for extended networks such as social and online media. Whilst multi-media types of content are all under consideration the key thing that underpins ...

Feb 11 2014
Kat McCarthy
Kat McCarthy

Using Structured Data to Super-Charge Your Search - My Talk from On The Edge Manchester 2013

I spoke today at On The Edge Manchester, a leading one-day conference for digital maketers; on the subject of using structured data and how to get this mark-up to display rich search snippets. Here’s my slides from the day… Turbo-Charge Your Search Traffic with Structured Data from theMediaFlow My slides are fairly visual so here’s ...

May 23 2013
Nichola Stott
Nichola Stott

ION Search 2013: Keyword Research Presentation

On Friday 18th April I spoke at ION Search on the Keyword Research panel, alongside James Murray of Experian/Hitwise, Stephen Emerson of The Scotsman and moderated by Kevin Gibbons of BlueGlass UK. My short presentation looked at how one element of keyword research (looking at existing organic search visits by keyword) is becoming less and ...

Apr 22 2013
Nichola Stott
Nichola Stott

Leveraging Assets, Tools and Process-Change to Create Business Stories

In my presentation at ION Search 2013 I spoke about how search marketers can use genuine business stories from which to create meaningful content for earned-link strategies. The main premise of my talk is that advice around “create engaging content” for linkbuilding might be well-intentioned, but it’s no magic bullet. In fact advice like this ...

Apr 18 2013
Nichola Stott
Nichola Stott

On The Edge Manchester, 23rd May: Nichola Stott Speaking

        I’m delighted to announce that I’ll be speaking at this years one-day digital marketing conference On The Edge, Manchester. The conference brings together hundreds of business professionals from the most influential brands to learn the secrets of digital marketing success. On The Edge, Manchester will be held on Thursday 23rd May ...

Apr 03 2013
Nichola Stott
Nichola Stott

Earning Links Using Business Assets. My Presentation from SearchLondon Meet-up

I was delighted to present to members of the Search London Meetup group at Google’s new Shoreditch Campus. My topic was earning links by telling stories. In particular I focused on leveraging business assets to create those stories . The main point I stressed is that earning links is a three-stage process. First ideation, then ...

Mar 20 2013
Nichola Stott
Nichola Stott

Think Visibility - 5th Birthday - Peter Handley talking about Rich Snippets

I am pleased to be able to announce that I’ll be speaking at Think Visibility on its 5th Birthday on Saturday 2nd March 2013. I’ve been fortunate to attend a number of events here before, and am looking forward to stepping up and giving a talk. I’ll be speaking about Rich Snippets – reviewing the ...

Feb 19 2013
Peter Handley
Peter Handley

SES London 2013 - Nichola Stott to Speak on Earned Link Strategies

I’m delighted to announce that I will be speaking at one of the search industry’s leading conferences this year, that being SES London. The event takes place over four days, kicking off with an on-site training academy on Monday 18th February until Thursday 21st February at the QEII conference centre in Westminster.       ...

Jan 17 2013
Nichola Stott
Nichola Stott

Brighton SEO 2012 Presentation: Serendipitous Search Imagined

I had the pleasure of speaking at one of the SEO-industry top conferences on Friday, the fantastic Brighton SEO. I was asked to accept the challenge of a “pecha kucha” style 20:20 presentation, which means you have twenty slides, which auto-forward every twenty seconds, if you are ready or not! I chose to talk about ...

Apr 16 2012
Nichola Stott
Nichola Stott