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Who owns the Social Space? A Debate

Social Media Week kicks off next week, February 7-11 and as part of this, Nichola will be hosting an event with Claire Thompson of WavesPR. “Who Owns the Social Space?” A Debate. The debate marks the laaunch of a joint [...]

“How I Built One of the Largest Online Communities in Sport”: An Interview with Antoine Zammit – Empire of the Kop

Antoine Zammit is the owner and driving force behind Empire Of The Kop; one of the largest social communities in sport – dedicated to news, comment and fan-networking for Liverpool FC fans. I got to know a little about Antoine, [...]

Comments on my Blog: When is it Spam?

You have your business blog and you’re getting your groove on. Excellent! As you begin to generate a bit of a following and you’re seeing “community signs” such as increased repeat visitor numbers, higher page to visit ratios and also [...]

London Affiliate Conference: Social Media 101

Speaker: Andrew Girdwood – Bigmouthmedia My first session of the day and it promises to be a really exciting one. Social Media is always a good crowd-puller, but in the hugely competitive affiliate space, Social Media participation has it’s pitfalls. [...]

Tweeting for Business: Who Do I Follow?

Like most things in life, with Twitter, you get out of it what you put into it. As a networking tool Twitter is just the cab that gets you to the party. Once there it’s up to you to work [...]

London Affiliate Conference (Gaming) #LAC

It’s conference season again and I for one am really excited. We ducked out of conference season last year; whilst in start-up mode, to focus on keeping our heads down and working on our clients’ sites. This year however I’m [...]

Social Media: Think “Mindset” Not Platform

2009 was the year that a lot of businesses really embraced social media, particularly in Europe. (I’d say more like 2008 in the U.S.) Not just businesses, but non-profit brands, causes, goverment organisations and even John Prescott. I think that [...]

Does My Business’ Website Need a Blog?

Everywhere that you look online you can come across blog content; from deeply personal diary accounts, to small business blogs, to professional media blogs. It may feel at times that if you are not sharing your work and personal activities [...]

How and Why to Own Google Page 1 for Your Brand

For any business, your brand is one of the most important things about you. It’s your intellectual property, your social currency, your reputation and what makes you distinct from any other organisation. It is arguably easier now than it ever [...]

Tips for Growing Your Social Media Brand

Your social media brand could be defined as a consistent and recognisable presence across multiple and different social media. Selecting which social media on which to be present and at what level to engage/communicate is a whole other topic in [...]

 
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  • Online Reputation Management & Owning the Message: My Presentation from SMX Israel 2012

    I recently spoke at the 2012 SMX Israel search marketing conference, which took place at the Inbal Hotel, Jerusalem. I wanted to expand on my presentation here, as although the slides are on slideshare, I tend to put most of [...]

  • My Most Used Search Marketing Tools

    As a result of moving jobs recently to come and join theMediaFlow, I’ve had to re-audit the tools that I use on a regular basis, as well as moving all my bookmarks across. I was incredibly grateful for the Google Chrome [...]

  • Peter Handley Joins theMediaFlow

    I am so excited to tell you that as of today, Peter Handley is Director of SEO here at theMediaFlow. Pete is one of the most personable and well-thought of people in the SEO industry; with a reputation for honesty, [...]