London Affiliate Conference (#LAC) is upon us again, and many have already descended on London for the International Gaming Expo, which culminated in a rocking night at the Fire&ICE Bacchanalia (no less) at Gilgamesh last night. I wasn’t there but the tweets were enough to give me a hangover! I know many of the IGE crowd are rolling onto LAC, so this is going to be pretty hardcore…
Posts Tagged ‘blogging’
London Affiliate Conference: Friday Liveblog Schedule
Posted in Blog by Nichola: 28th Jan 2010, 11:540
How and Why to Own Google Page 1 for Your Brand
Posted in Blog, SEO, Social Media by Nichola: 25th Sep 2009, 14:57For any business, your brand is one of the most important things about you. It’s your intellectual property, your social currency, your reputation and what makes you distinct from any other organisation. It is arguably easier now than it ever has been to reinforce and promote your brand, due to media and technologies that allow for non-specialist participation that reaches a mass audience.I’m of course talking about search and the interweb, (mainly Google).
Consumer Brands: When Not to Blog
Posted in Blog by theMediaFlow: 23rd Jun 2009, 09:49I recently discussed a new website project with a client; a consumer brand, and the topic of content turned to blogging. My client wanted to know if they absolutely have to have a blog in our increasingly social environment. Whilst there are many benefits to blogging, such as community engagement, a channel for interaction, the blog as a ‘humanising voice’, etc. In this case and on further discussion we decided that a blog was not in fact appropriate.
