You may be aware that one of the many foundation, best-practise points recommended by search engine optimisation experts is to have your own customised error page. An error page is the page of content presented, when an error has occurred in trying to access or locate content on your website. In this case we are talking about when content does not exist or cannot be found, but has been requested and ‘heard’ by the server. Search engine professionals and web agencies may often refer to this as a ‘404′. (404 being one of the Http codes for errors of this nature, though there are others.)
Posts Tagged ‘commercial’
Turn an Error into an Opportunity (Commercial ‘404′)
Posted in Blog, Business, SEO, Websites by Nichola: 17th Nov 2009, 12:057
The A to Z of Online Business Models – Part 1.
Posted in Blog by Nichola: 4th Nov 2009, 14:52As a follow-up to a previous post, in which I stressed the importance of having a defined business model before starting to invest in the production of your online business idea, I wanted to create a fairly robust source of the disparate online business models in common use in commercial-web practise.
Laying the Foundations: 8 Usability Essentials for Increasing Online Revenue
Posted in Blog by theMediaFlow: 30th Apr 2009, 17:00Regardless of how (or if) you currently have a commercial strategy for your website, there are many usability foundations that are often overlooked to the detriment of your revenue potential. If you are ad-funded, subscription funded, an e-commerce site or an affiliate lead generator – your commercial model(s) will benefit immensely from these simple usability tips. Even if you have a sophistocated online product, or a well designed and placed ad solution; your commercial success will be limited unless your site can be easily reached, navigated, read and shared. Follow these simple tips to help increase page impressions, extend average visit times and improve revenue performance.
