Regardless of how (or if) you currently have a commercial strategy for your website, there are many usability foundations that are often overlooked to the detriment of your revenue potential. If you are ad-funded, subscription funded, an e-commerce site or an affiliate lead generator – your commercial model(s) will benefit immensely from these simple usability tips. Even if you have a sophistocated online product, or a well designed and placed ad solution; your commercial success will be limited unless your site can be easily reached, navigated, read and shared. Follow these simple tips to help increase page impressions, extend average visit times and improve revenue performance.