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Google Ranking Sub-Pages Above Homepage: New Algo Update Hits UK Shores

Google have rolled out a change to the algorithm which seems to be having quite broad effects. We’re seeing a number of fluctuations with client rankings, though in this case it is not always the position of the listing that [...]

London Affiliate Conference: Golden Links Panel

Panelists: Marcus Tandler – Mediadonis, Ralph Tegtmeier – Fantomaster, Christoph Cemper – Cemper.com, Sebastian Wentzel – Text-Link-Ads. We start off by debunking a few myths. Ralph goes through them; only high PageRank links are good, all paid links are bad [...]

Google – Well we can’t all be perfect!

SEO is in some ways a science and at the same time a craft. Given that the search engine algorithms are kept possibly more secret than ‘The Colonels Secret Recipe’, none of us know for certain the definite answer to [...]

Why Metadata Matters

We’re often asked by our clients ‘What is metadata?’ and ‘Why is metadata important?’ Metadata quite literally means ‘data about data’. In terms of web pages, metadata allows you to describe your website, mostly for the sake of search engines [...]

Google Base: A Guide for Maximum Product Exposure

Google Base is a free service from Google that allows you to submit content, most notably product feeds. If Google finds the content that you have submitted relevant, it may appear on some of their other service offerings such as [...]

Wolfram Alpha – Potential threat to Google’s cash cow?

Google has the search market share nailed. Pretty much globally. Search insiders, bloggers, analysts and experts tend to be in agreement that incremental improvements to search relevancy can only take the competition so far (or actually not very far at [...]

 
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  • Online Reputation Management & Owning the Message: My Presentation from SMX Israel 2012

    I recently spoke at the 2012 SMX Israel search marketing conference, which took place at the Inbal Hotel, Jerusalem. I wanted to expand on my presentation here, as although the slides are on slideshare, I tend to put most of [...]

  • My Most Used Search Marketing Tools

    As a result of moving jobs recently to come and join theMediaFlow, I’ve had to re-audit the tools that I use on a regular basis, as well as moving all my bookmarks across. I was incredibly grateful for the Google Chrome [...]

  • Peter Handley Joins theMediaFlow

    I am so excited to tell you that as of today, Peter Handley is Director of SEO here at theMediaFlow. Pete is one of the most personable and well-thought of people in the SEO industry; with a reputation for honesty, [...]