Posts Tagged ‘strategy’

Tweeting for Business: Who Do I Follow?

Posted in Blog, Social Media by Nichola: 25th Jan 2010, 14:45

Like most things in life, with Twitter, you get out of it what you put into it. As a networking tool Twitter is just the cab that gets you to the party. Once there it’s up to you to work out who to introduce yourself to, what kind of things your fellow guests might want to hear from you; whether it’s best to spread yourself around the room like a social butterfly or if you should focus on ‘deep and meaningful’s’ at the bar.

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The A to Z of Online Business Models – Part 1.

Posted in Blog by Nichola: 4th Nov 2009, 14:52

As a follow-up to a previous post, in which I stressed the importance of having a defined business model before starting to invest in the production of your online business idea, I wanted to create a fairly robust source of the disparate online business models in common use in commercial-web practise.

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Park Lane Champagne Selects theMediaFlow for SEO and Audience Growth Strategy

Posted in News by theMediaFlow: 26th Jun 2009, 16:34

London, June 26th 2009.

Park Lane Champagne, the UK’s leading importer of branded and personalised champagne, have selected new consultancy theMediaFlow to assist in the development and promotion of their new e-commerce online presence at www.parklanechampagne.co.uk.

theMediaFlow are assisting Park Lane Champagne with all SEO for their new web site and for ongoing SEO and audience growth strategy; including an upcoming social media campaign surrounding the TechCrunch Europa Awards, for which Park Lane Champagne is again the preferred champagne partner.

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Social Media Strategy: Top 4 Starting Points

Posted in Blog by theMediaFlow: 12th May 2009, 11:00

So… you dabble with social media for your own personal enjoyment, and you’re sold on the need for a social media strategy for your brand. Going about this however, can be more than a little daunting. (So many sites. Such differing functionality. Will I even get any sales?) I can reassure you that it is definitely possible to generate sales from social media, providing you start out with a few things all in place. Here we outline four simple foundation points, to get you off to a flying start.

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Laying the Foundations: 8 Usability Essentials for Increasing Online Revenue

Posted in Blog by theMediaFlow: 30th Apr 2009, 17:00

Regardless of how (or if) you currently have a commercial strategy for your website, there are many usability foundations that are often overlooked to the detriment of your revenue potential. If you are ad-funded, subscription funded, an e-commerce site or an affiliate lead generator – your commercial model(s) will benefit immensely from these simple usability tips. Even if you have a sophistocated online product, or a well designed and placed ad solution; your commercial success will be limited unless your site can be easily reached, navigated, read and shared. Follow these simple tips to help increase page impressions, extend average visit times and improve revenue performance.

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