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Speakers: Cedric Chambaz and Adam Goodman – Microsoft Advertising. Confession. I bleed purple. I have an emotional as well as professional motive for attending this session. I’m also becomming a big Bing fan of late and I’m pretty excited to see what they come up with this year. 2009 – Bing has established itself as (read more)
Panelists: Marcus Tandler – Mediadonis, Ralph Tegtmeier – Fantomaster, Christoph Cemper – Cemper.com, Sebastian Wentzel – Text-Link-Ads. We start off by debunking a few myths. Ralph goes through them; only high PageRank links are good, all paid links are bad etc. Don’t obsess too much about high PR links. PR can go up as well (read more)
Speaker: Andrew Girdwood – Bigmouthmedia My first session of the day and it promises to be a really exciting one. Social Media is always a good crowd-puller, but in the hugely competitive affiliate space, Social Media participation has it’s pitfalls. Here we go… Andrew is a self-proclaimed geek and former affiliate. Currently working with a (read more)
London Affiliate Conference (#LAC) is upon us again, and many have already descended on London for the International Gaming Expo, which culminated in a rocking night at the Fire&ICE Bacchanalia (no less) at Gilgamesh last night. I wasn’t there but the tweets were enough to give me a hangover! I know many of the IGE (read more)
Like most things in life, with Twitter, you get out of it what you put into it. As a networking tool Twitter is just the cab that gets you to the party. Once there it’s up to you to work out who to introduce yourself to, what kind of things your fellow guests might want (read more)